Grow Your Business With Facebook Marketing

Facebook marketing is one of the most effective ways a business can use social networking. ...

Stripped Down

What does your business look like stripped down? What does your day look like when you take away all the “other stuff?” What do you really do? What is at the core and guts of what you’ve got to accomplish today? Tomorrow? This month? If you stripped it all down, if you took all the [...]

Social Media Metrics

If you want good social media metrics to track, be sure to pick the right ones. A quick disclaimer: it depends what you’re hoping to accomplish as to which metrics you might want to track. I’ll give you my take, and what we tend to work from at New Marketing Labs, and then you’re welcome [...]

Myths of the Modern Age

Some myths for the modern age: Sleep isn’t important. Working is more important. 80 hours a week or you’re not going to succeed. Read everything. Stay up on everything. Follow this person. They’ll help you figure it out. Do what that person does. It’ll get you the same results. Quit your job and just do [...]

Support Your Communities

Today, I’m at PodCamp Boston, the 5th iteration of an event I co-founded with Christopher S. Penn in September of 2006. It was my first jump into the world of events. We knew nothing when we started. We knew that we wanted a bunch of people to come, and we knew we had to raise [...]

Silence as a Business Edge

I worked with silence yesterday. I didn’t look at my email until after 11. I didn’t check into Twitter until much later. I didn’t play the radio in the car. I didn’t turn on my amazing Sonos S5 player at my office when I got there in the afternoon. I just stayed silent. Noise is [...]

What Needs Doing

One way to get much more out of all that you’re doing is to start answering (for yourself) this question: “What needs doing?” There are two elements to being helpful: one is taking useful action at any level (even if it seems beneath you), and the other is taking initiative in the process of taking [...]

Managing Web Projects

The Human Business Works team is spread out across several locations. This means that we rely on a lot of online tools to help us manage our workshifting as well as a few new methods for managing projects. On top of this, I’m not a fan of most of the current online tools for project [...]

When Novelty Wears Off

Lots of people are a bit obsessive about using the various social media tools. Many of us are gripped in the euphoria of just how exciting it is that we can reach out and touch people in new and interesting ways, that we don’t have to wait for permission to publish, that we are the [...]

Business Isn’t All Work

I’ve written a lot in the last few posts about business. That was the goal: to help people better understand some of these tools and their impact on doing business. However, I should be really clear that business isn’t all work. Business, especially human business, can be relationship-minded, can be sustainable, and can even be [...]

Selling Wool or Yarn

I had a strange dream last night, but oddly, it had a lesson in it. I dreamed that I went to a place to sell wool. There was one buyer. They decided whether my product was worth buying. Then, they turned it into yarn. They carded it, they dyed it, they put it on different [...]

Internet Marketing Can Change Our Lives Drastically

The guy sat down at his office desk and drew the bills from their envelopes- Electricity, credit card, telephone. He reached across for his monthly tally sheet and began to sign up every payment. If he gave them all he'd have $117 left and 3 more weeks to pay day. The new shoes he'd assured his wife would have to wait a little longer but at least he still held down a job.

How Good Is Charge.Com?

It's a tough question and can depend on your specific requirements. However, there are certain characteristics that everybody needs to have in a merchant account, and we'll see in this Charge.com review how they stack up.