In the meantime, read through this article and you’ll get some better looking videos in the long run.

Resolution ” YouTube display in a fairly specific resolution and to help their compression utilities get your video up with the minimum of loss of quality you need to match your video up to their resolution. Since they’re using 720p now, which means you should have 1280×720 pixel resolution you need to set your video resolution accordingly. This will cut down on compression time and give you a better idea of what your video will look like in the end. Its not so bad really. The resolution is HD and that means that you can get a real HD experience out of YouTube.

Bitrate ” This is how much data is processed per second when your video is being created or saved. Whenever possible you want this to be as high of a number as you can get. Generally you’d like it to be in the range of 6Mbps and 8Mbps. That’s so much data so that when your video goes through the YouTube compressor online, even though there might be a loss of quality, it will still retain enough to look good as it gets popped out the other side. This will make for large file sizes as well so be aware of that.

What else can you do to help YouTube make your video the best it can be? Well you can make sure your audio tracks are set to MP3 or AAC encoding (44.1KHz Stereo) for one. Another thing you can do is make sure the file format is H.264, MPEG-2 or MPEG-4 format because quite simply, YouTube doesn’t really like much else. You can get yourself a video editor that handles multiple formats to help you with all of this and so that you can convert and edit as you need. You needn’t pay a lot for one, even Quicktime Pro is only $30. Finally you can keep your video file above 30 frames per second and this will help reduce jitter after the compression process.

Once you’ve got all this, upload your video, wait for YouTube to process it and you should a nice looking video pushed out to the site for your friends, family and complete strangers. Good Luck in your video marketing efforts.

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