I had an opportunity to attend the  SES convention in San Jose some time ago where I attended a session which dealt with contextual advertising. In the panel was Jason Calcanis and when asked about SEO he said that he thought “seo was dead”. Like most of the attendees I was pretty shocked to hear this self made millionaire say such a thing. There where a few in the audience arguing his point was wrong but Jason stood his ground on the “seo is dead” stance.

I have to say that since I’ve attended that conference much has change; especially changes imposed by Google, and now I have to agree with him. The search engines are improving at such a rapid pace that you may be able to rank for x or y #1 tomorrow but eventually you will get called out by Google or yahoo.

I have never tried to do 1 seo thing with this blog yet it ranks consistently for whatever I write about. I guess natural linking just wins in the end. It will always be important to make sure the basic optimization is done. Even Google has many guidelines on how to be sure the search engines (especially Google) knows what your site is about. And they even recommend link building. You just have to be careful that you don’t go too far so that they consider what you do as spam.

I used to spend a lot of time on SEO. Now, it takes up less than 5% of my time. The best way to make a site popular and therefore profitable is to spend as much time as you can writing top quality content, plain and simple. Today’s sites that have the best unique, high quality content are the site that will still be arond 5+ years from now.

So I guess the bottom line here is that you must have a strategy you follow while building not only your site but its content as well. Called it your Traffic Blueprint.

This Traffic Blueprint should incorporate a number of steps you are to follow; either manually of automated, in order to siphon traffic from other well ranked sites, and drive a share of their visitors to your site. There are many ways you can do this but I’ve found the following works best for me.

1. Social Bookmarking every article you write.
2. Use high page ranked Web 2.0 sites to increase your own page rank.
3. Syndicate each of your articles in high page ranked RSS aggregators.
4. Use video marketing to drive pre-qualified interested traffic to your site as well as increase your site authority.
5. Create interesting and unique articles related to your niche to increase the quality of your visitor experience and reduce your Bounce rate.
6. Use Facebook to Socialize and find people interested in your niche and invite them to visit your site.
7. Drive hundreds of visitors to your site using Twitter.

Although there are a number of other techniques you can use, I’ve found the seven I’ve listed to be most effective. I actually refer to them as my “Magnificent Seven”. Once you have put these seven techniques to use, automating the whole process just requires a few minutes of your time to “set and forget.”

Tags: seo-is-dead, generate-traffic, video-marketing, twitter-marketing, facebook-marketing, social-bookmarking, rss-bookmarking

Related posts:

1. A Traffic Secret
2. About Black Hat SEO and Another Practices You Should Avoid
3. How To Use Search Engine Optimisation To Increase Traffic
4. How To Draw Website Traffic From Social Bookmarking Websites Part-3

Hi, this is Néstor Pabón I'm just a regular "Joe" who discovered internet marketing back in 2004, and by 2005 had replaced my day time job pay check, and doubled it by mid 2006. If you liked this article and would like me to share with you how I make my living online subscribe to my Newsletter for more tips and "insider" strategies.