As with any other commerce driven enterprise; an Internet Based Home Business needs plenty of traffic for you to be able to make any money. Although there a many very effective methods for driving traffic to your site, Linkbuilding is perhaps one of the most effective yet misunderstood methods available.
What is Linkbuilding and How Can you Benefit from It?
Everyone who does business online knows that they want to be on page one of the Search Engine Results Page (SERPs), yet very few know just how to do this.
So why is Linkbuilding so important you your Internet Based Home Business? The answer is simple Traffic!
Consider this… if you where going to open a brick, and mortal retail store, would you locate it in some back alley or on the busiest sidewalk in your town/city?
The same is true for your Internet Based Home Business.
But we have not answer what Linkbuilding is and how it can benefit you…
Linkbuilding is the process of getting “votes” to your site from highly ranked sites.
You see, when the Search Engine Spiders or “Bots” visit those sites, they will find a reference to your site; this will cause the Bots to consider your site popular because a highly ranked site said so just by hosting information about your site.
Any site with page ranked 5 and above is a great site from which to set up a Linkbuilding campaign.
It isn’t hard to do this. You will use several “web property” sites to build your Linkbuilding campaign. Following is a list of the type of sites you will need:
- Social Bookmarking
- RSS Aggregators
- Social Network Sites
- Authority Sites
- Free Blogs
What you want to do is create an account which you will use to post information about your site in each one of these “web property” sites. I recommend you use one user account per site you are promoting. The key here is that your sites will be “Thematically” built following a Silo structure. In a future article I will go over these two points.
Therefore; every time you add an article to your site(s) you will post an excerpt (summary) about the article in each of the “web property” site types mentioned.
If you are using a Blog (which I highly recommend) you can automate at least two of the most important Linkbuilding process. For instance, with WordPress you can install certain plugins which will automatically post a summary of your articles in both Social Bookmarking and RSS Aggregator sites for you.
To get a summary of your articles published in your Social Networking Sites, you can use your sites RSS.
The Authority Sites I’m referring to are blogs with Page Ranks of 5 or better with “dofollow” turned on. The “dofollow” filter basically tells the Bots they are allowed to follow the URLs listed in your comment. Therefore; if you include your sites URL, the Bots will follow it to your site. This creates a “Vote” to your site in the eyes of the Search Engine Bot.
Therefore; you want to find Blogs with high page ranks which have the “dofollow” filter turned on, and are “Thematically” related to your site.
It is not difficult to find these sites. There are a number of free tools which can help you accomplish this task. I like Comment Kahuna, while others prefer Comment Hut.
There is a difference between them. Comment Kahuna tends to return blogs which have categories “related” to your keyword. The key point here is that this program will search for Categories related to your keyword; these returns articles which may not be 100% related to your keyword. Comment Hut, on the other hand, will only find blogs which have articles which contain your selected keywords; therefore the results are 100% related. However; Comment Hut is not free. But they do have a “light” version which is free and you can download it here.
Free Blogs are another source from which to buildlinks. The ones I mainly use are Squidoo, and Hubpages. There are other like Live Journal, and such which you should search for. These sites allow you to publish articles in the blog they create for your user account. Within these articles your are able to add your links pointing to your sites; thereby creating back links to your articles.
So I will leave you with the following terms: Money Sites and Link Sites.
Your money sites are sites you host via your preferred hosting company. These are mini sites; containing 5 – 10 articles total. Each of these mini-sites will have at least two income streams. One of them can be Adsense, and the other a product from either Clickbank, Commission Junction, Linkshare, Share a sale or related CPA offer.
Your Link Sites are used for creating Back Links to your Money Sites
Now to answer the very last part of How can a Linkbuilding Campaign help you…
Here is the short and sweet answer; the more links you have from sites Ranked 3 or better, the closer to the First Page of the Search Engine Results Page your site gets. And this is like locating your Money Site on the busiest sidewalk in your town.
If your are interested in automating this entire process you may want to look into Brute Force Linking Loop Hole. This is the program I use to Rank my sites on Google’s front page within 2 weeks of launching them.
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 | Hi, this is Néstor Pabón I'm just a regular "Joe" who discovered internet marketing back in 2004, and by 2005 had replaced my day time job pay check, and doubled it by mid 2006. If you liked this article and would like me to share with you how I make my living online subscribe to my Newsletter for more tips and "insider" strategies. |
