I just clicked through a link from Christopher S. Penn to the show notes for his most recent episode of Marketing Over Coffee and, as usual, I was impressed with what Chris and John Wall are doing over there. First, I’m not talking about the show itself. The show is tight. Chris and John are veteran podcasters with years of experience and know how to deliver quality content. What I’m excited about are their show notes.
Look at the graphic I’ve put in this post. Look at all the links. There are links to Chris’s projects, to several other networks where Chris and John want you to participate, to affiliate products, and links to even more useful information.
If you’re going to do a podcast, make sure you load up the show notes with really good links and liner information. And reference that in the podcast over and over. Make sure that people know to get in deep and that there’s lots to do on the site that relates to your podcast.
Oh podcasting isn’t dead. It’s just a crazy divide between big media companies using the technology as a distribution channel, and people doing it right like Chris and John. If you’re still interested in the podcasting game, I think that you’d learn tons from paying attention to how they do it at Marketing Over Coffee.
Related posts:
 | Hi, this is Néstor Pabón I'm just a regular "Joe" who discovered internet marketing back in 2004, and by 2005 had replaced my day time job pay check, and doubled it by mid 2006. If you liked this article and would like me to share with you how I make my living online subscribe to my Newsletter for more tips and "insider" strategies. |
